Read the Global Focus on p. 199. Conduct an Internet search to obtain information on trademarks and brand names used in different countries.
Name some other examples of common words that have become trademards or registered brand names. What problems might be encountered when a company uses a brand name while doing business in other countries?
Tuesday, February 26, 2008
#26 Chapter 8 Global Business
Read the Global Business Example on p. 204. Conduct an Internet search to obtain additional information about diplomatic immunity.
Why do countries with normal political relations provide immunity for diplomats? When might diplomatic immunity not be appropriate?
Why do countries with normal political relations provide immunity for diplomats? When might diplomatic immunity not be appropriate?
#25 Chapter 8 A Question of Ethics
Read A Question of Ethics on p. 208. Use the three guidelines for ethical analysis presented in Chapter 1 to examine the situation. How do counterfeit products affect businesses and consumers?
#24 Chapter 8 Global Refocus
Go to the website of the World Intellectual Property Organization (http://www.wipo.org/) to obtain current information related to trademarks and brand names.
What actions might a company take to plan, implement, and protect its international brand names and trademarks? How might a joint venture help a company protect its trademarks?
What actions might a company take to plan, implement, and protect its international brand names and trademarks? How might a joint venture help a company protect its trademarks?
Wednesday, February 20, 2008
#23 Chapter 6: Think Critically
What types of imports should not be allowed to enter the United States?
#20 Chapter 6: Think Critically
What effect could exporting of U.S. culture have on the cultural environment of other countries?
#19 Chapter 6: Think Critically
Visit the web site of The Bureau of Industry and Security (http://www.bxa.doc.gov/) to obtain current information about the exporting regulations faced by U.S. companies.
#18 Chapter 6: Think Critically
What are some concerns with a highly integrated economic community such as the European Union?
#16 Chapter 6: Thinking Critically
What actions could consumers and government take to promote competition?
#15 Chapter 6: Think Critically
What kind of competition exists in the microcomputer operating systems market today?
#14 Chapter 6: Make Connections
Select a product that you use frequently. Determine what appeals to you about the product, including how it is advertised. Consider whether the elements you have determined would appeal to people in most other counties. Write a summary of your findings.
Monday, February 11, 2008
#13 Global Refocus Mitsubishi (Chapter 5) 2
Describe a joint venture that might be appropriate for Mitsubishi in the future. (Minimum of 5 sentences please.)
#12 Global Refocus Mitsubishi (Chapter 5) 1
What are the benefits and potential problems of a company being involved in many types of products and services? (Name at least 2.)
#11 Chapter 5 Section 3 Critical Thinking Question 3
Do an Internet search for "joint venture." Select a site that describes a joint venture involving two countries. Describe the companies and countries involved, the products, and other major details about the joint venture. (Minimum 5 sentences please.)
#10 Chapter 5 Section 3 Critical Thinking Question 2
In what ways does a company making a direct foreign investment in a new factory have more control than a company engaged in direct exporting?
#9 Chapter 5 Section 3 Critical Thinking Question 1
What factors would affect how the parties in a joint venture divide future profits? (Minumum 5 sentences please.)
#8 Chapter 5 Section 2 Critical Thinking Question 4
Why are nonprofit organizations more popular in some countries than others?
#7 Chapter 5 Section 2 Critical Thinking Question 3
Describe ways a global company could provide social and economic benefits to a host country. (Minimum 5 sentences please.)
#6 Chapter 5 Section 2 Critical Thinking Question 2
Is it likely that a well-managed multinational company could be successful in every country in the world? Explain. (Minimum 5 sentences please.)
#5 Chapter 5 Section 2 Critical Thinking Question 1
How do nonprofit organizations benefit society? (Minimum 5 sentences please.)
#4 Chapter 5 Section 1 Critical Thinking Question 4
Conduct an Internet search to obtain information on other forms of business organization, such as a limited partnership and an S corporation. Explain your findings. (Minimum of 5 sentences please.)
#3 Chapter 5 Section 1 Critical Thinking Question 3
Name a sole proprietorship, a partnership, and a corporation in your community. Speculate about why each of these businesses chose its form of organization.
#2 Chapter 5 Section 1 Critical Thinking Question 2
Is buying stock in a corporation a good investment? Why or why not? (Minimum of 5 sentences please).
#1 Chapter 5 Section 1 Critical Thinking Question 1
"Because of the advantage of limited liability, every business should be organized as a corporation." Do you agree or disagree? Explain your answer. (Minimum of 5 sentences please)
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